my work

I will forward two of my earlier works ,the first one is on anti-piracy completed through CG, the second one is a painting ,the copy writer by partner Cheng Yufan.有两张比较早的作品，也发上来吧，第一张反盗版的作品是我第一次尝试借助CG来完成作品；而另一张是晓鹏用油画完成的，而文案则是我的老搭档程昱凡所为。

my work

This series is DM, you can only find the saw and slogan after finishing the icecream.这套作品是DM,就是当你在吃完雪糕的时候才发现里边的锯和文字。
翻译成：
在中国很多森林已经被破坏，而我们中的很多人也正不知不觉地参与其中。让我们现在开始为保护森林做点事情。 GREENPEACE

my work

“All the children have the same dream”,this is for UNICEF, we hope all of us will care for the weak .

my wok

"wash you memory clean!"

DENTSU时期和程的合作，他去了巴黎我还留守北京

my work

my work

In the year 2000’,there was a nationwide youth creativity competition ,I won the gold medal ,because of this ,I met many other young creativener of China.I hope they will keep on creating ;I missed the days when we often discussed our concepts on the last metro in Shanghai.
2000年全国青年创意大赛时拿了金奖，也因此结识了现在很多年轻的本土创意人，也希望大家创意常青；很怀念在上海地铁末班里想创意的难忘岁月。